Beermarketeer

Ramblings of a Beer Sommelier and ex Brewery Marketing Manager. Worked in the UK brewing industry for many years and based in the South West. Live in Saltash, Cornwall - views my own

Sunday, 23 May 2021

The beer that saved a brewery - the story of St Austell Brewery Tribute

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  St Austell Brewery looking splendid in the Cornish sunshine As I write this blog today Tribute Pale ale is St Austell Brewery's flagsh...
Thursday, 6 May 2021

The story of Korev, a very Cornish lager

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Originally launched in 500ml bottles in 2010 and then on draught in 2011, Korev lager has been an outstanding success story for St Austell B...
Saturday, 6 March 2021

Underdog, a tale of Trade Mark concerns

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The official press photo of Head Brewer Roger Ryman at the launch of Underdog & Eureka Working in marketing for St Austell Brewery we ha...
Sunday, 24 January 2021

Are you ready for a Ruddles?

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Are you ready for a Ruddles is a long forgotten advertising slogan for Ruddles beers, their two brands being Best and County. As a young man...
Saturday, 9 January 2021

Cornish Bock, a forgotten beer.

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Cornish Bock, a forgotten but fabulous small batch bottled beer brewed by St Austell Brewery was a beer that helped inspire me into becoming...
Friday, 13 November 2020

Admirals Ale, the Worlds Best Bottled Beer!

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Launch of Admirals Ale Crowned the Worlds Best Bottled Beer in 2008, St Austell Brewery's Admirals Ale was voted Supreme Champion at the...
2 comments:
Wednesday, 21 October 2020

Tamar Creek, the story of a Cornish Belgian!

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Pair a Head Brewer with a passion for Belgian beers with tasty Cornish cherries, add a pinch of marketing and what do you get -  Tamar Creek...
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About Me

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Beermarketeer
Worked in beer marketing for over 30 years. Firstly for Morland Brewery in Abingdon, Oxon, working on Old Speckled Hen from its initial launch on draught and Morland Original Bitter. I then moved to St Austell Brewery and worked on Tribute, Proper Job and Korev. Tribute in particular is a brand I have special memories of as without its success, St Austell may well have become a pub company and closed its brewery. I am now retired from my marketing career but my interest in beer continues. I enjoy researching old breweries and beer brands, then telling their story. I am also a collector on breweriana, in particular ashtrays.
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