Beermarketeer

Ramblings of a Beer Sommelier and ex Brewery Marketing Manager. Worked in the UK brewing industry for many years and based in the South West. Live in Saltash, Cornwall - views my own

Sunday, 2 October 2016

Reflections on Oktoberfest

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Enjoying a Stein I was lucky enough to attend the Oktoberfest in Munich this year, not my first visit to the city, but my first visit to...

Monday, 5 September 2016

Sparklers - Friend or Foe?

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I recently visited a wonderful Badger Ales pub in Salisbury called the New Inn, a traditional atmosphere and serving Badger Ales at thei...

Wednesday, 17 August 2016

Reflections on the Great British Beer Festival (GBBF) 2016

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St Austell Brewery bar at GBBF 2016 So now its over for another the year, the mammoth effort and event that comprises the Great British...

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Monday, 8 February 2016

Time for change on supermarket shelves

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Not a supermarket shelf but demonstrates the problem A visit to your local supermarket and browsing the bottled beer shelves can actua...

Wednesday, 16 December 2015

Views of a Beer Sommelier

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Marc Bishop is the Trade Marketing Manager for St Austell Brewery and a fully qualified Beer Sommelier. I caught up wit...

Monday, 14 December 2015

Ladies Choice!

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Having attended a number of Christmas Fayre's in the run up to the festive period, it's apparent how often beer is bought as a gif...

Sunday, 11 October 2015

Beer Tastings

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Programme of event Cornwall Food Festival Two recent beer tastings reminded me just how much interest there is from the general public w...

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About Me

Beermarketeer: Worked in beer marketing for over 30 years. Firstly for Morland Brewery in Abingdon, Oxon, working on Old Speckled Hen from its initial launch on draught and Morland Original Bitter. I then moved to St Austell Brewery and worked on Tribute, Proper Job and Korev. Tribute in particular is a brand I have special memories of as without its success, St Austell may well have become a pub company and closed its brewery. I am now retired from my marketing career but my interest in beer continues. I enjoy researching old breweries and beer brands, then telling their story. I am also a collector on breweriana, in particular ashtrays.

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